We found dozens of templates across a range of topics. Email TemplatesĬonstant Contact users can peruse the platform’s library of well-designed email marketing templates built for desktop and mobile devices. First-time users will see a tutorial video to help them navigate the email editor, a touch we really appreciated. Once your branding is loaded into Constant Contact, you can select a template and edit it using the drag-and-drop function. Our analysis found that Constant Contact’s email editor makes it easy to add your brand’s colors, logo and social media accounts simply by allowing the tool to scrub your website. Here are some of Constant Contact’s most beneficial features for small businesses. You can configure your service to automatically send emails triggered by specific customer actions, to ensure you reach out to consumers at precisely the right time. The automation features of Constant Contact are also easy for small businesses to use. However, it’s worth checking out our Salesforce review to see its own email marketing capabilities. You can configure the service to automatically send emails triggered by specific customer actions to ensure you reach out to consumers at precisely the right time.Ĭonstant Contact integrates with popular business products – like Salesforce, Outlook, Vimeo and Excel – to help you optimize your email marketing campaigns. Many other vendors don’t offer this video option, which can add a valuable element to your marketing efforts.Ĭonstant Contact’s automation features are also uncomplicated for small businesses to use. Constant Contact also recently formed a partnership with Vimeo to give users the ability to create, host and manage video within the Constant Contact platform. We found that it’s straightforward to sync your data from these tools to capture contact information, which can be a big time-saver. Not all of the other email marketing services we examined offered this functionality.Ĭonstant Contact integrates with numerous business products – including Excel, Salesforce and Outlook – to help build your email lists. With this information loaded into Constant Contact’s editor, you can easily customize one of its dozens of templates, which can be saved as a “favorite” for future use. We were impressed with how this tool automatically scrubs your website to find your logo, colors and social media profiles, making it simple to apply your branding to email campaigns. Constant Contact fits the bill with its outstanding email editor. Small business owners who are tackling their own marketing need tools that are easy to learn and use. What We Don’t Like About Constant Contact The vendor offers excellent customer support.
It provides all the key features most small companies look for in email marketing software.Constant Contact is an affordable email marketing option that can fit within many small businesses’ budgets.Constant Contact gives you many campaign types to choose from. You get all of these features for an affordable price, starting at just $9.99 per month, making it a great fit for small businesses with limited budgets. Additionally, Constant Contact provides email templates, list management, and robust reporting and analytics. These are staples that all businesses need in their email marketing software.
CONSTANT CONTACT COST SOFTWARE
We chose Constant Contact as the best email marketing software for small businesses because it’s easy to use and offers all of the most valuable features, like A/B testing, an autoresponder, deliverability tools, and a drag-and-drop email editor. Why We Chose Constant Contact as the Best for Small Businesses Constant Contact Editor’s Score: 9.5/10 Pricing/value
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